
VERSA
AV + Media Console & Coffee Table

Design competition
BDI, a leading American furniture design company, held a nationwide design competition in celebration of their 25th anniversary co-sponsored by Metropolitan Home magazine. The objective was to come up with a design for an A/V unit and coffee table set.

AV + Entertainment center constraints
furniture is STAGNANT & doesn’t adapt to different layouts
the Tv location dictates the layout of the room
A modern AV unit and coffee table set
Versa is a dynamic furniture solution consisting of an entertainment center, a large coffee table, two smaller end tables, and a modular media shelf. Its moveable top slides back and forth and rotates a full 360 degrees that allow for a wide range of configurations enabling Versa to be adaptable to many different room layouts.
2nd place competition winner
The Versatility
The moveable top can slide back and forth, and rotates a full 360 degrees allowing for a range of different configurations. The moveable top feature ensures that Versa will be adaptable to different room setups, change of equipment, or simply trying a new layout; keeping Versa dynamic rather than stagnant.
Media Shelf
Modular media shelf fits media such as DVD’s, CD’s, books, magazines, and personal knick knacks.
Media shelf can be used in conjunction with the A/V unit or as a separate piece on its own.
Acts a graphic element which contrasts and adds flare and character to the set.
Coffee Table & End Table Set
The two smaller end tables can tuck under the larger coffee table which consolidates space.
Each piece can be used as additional seating, storage, or as a foot rest.
Lightweight and easily maneuverable via concealed ball bearing rollers on the bottom.
Clean and simple modern shape, free from unnecessary visual clutter.
Tuck away doors
Cable management

Research
Post-It brainstorming to quickly explore a wide range of ideas.
In home photo ethnographic observations to see how people use their AV units in the real world & what are their user needs & pain points.
Quick form exploration via Lego’s.
¼ scale mockups.
Full scale mockups to examine spacial volume/footprint, ergonomics, cable management, and component storage.
